 |
Home > In The News > Press Releases
Vayan Recognized For Outstanding Data Card Quality
Company ranks in Top 20 for all providers of list management services
Boca Raton, Fl (December 20, 2007) - Vayan Marketing Group, LLC, a leading multi-channel permission-based marketing company, ranks in the "Data Card Quality" Top 20 for all providers of list management services, according to research conducted by NextMark, Inc., a leading provider of direct marketing tools and resources. Vayan is ranked No. 15 from a group of more than 800 list managers.
Data cards, documents describing a mailing list or insert program, are the primary tools used in circulation planning and purchasing decisions. Publishing a high quality data card maximizes the likelihood of being selected for inclusion in direct marketing campaigns, according to NextMark.
"We are extremely appreciative to be recognized for the high quality of our data cards and list management services," said Jesse J. Lo Ré, chief operating officer of Vayan Marketing Group. "It continues to be our focus at Vayan to provide best-of-class services for our customers in the areas of interactive marketing, direct mail, list management, telemarketing, and lead generation."
NextMark researched and compiled the list by analyzing more than 74,000 data cards. The data cards were rated on key attributes, such as: last update, universe, base price, list market, list type, description, source, segments, selects, outputs, geography, contacts, and categorization. Only companies with more than 50 data cards in their portfolio were included in the rankings. For more information visit www.NextMark.com.
###
About NextMark, Inc.
NextMark provides tools and resources that help organizations to buy mailing lists, sell mailing lists, and learn about mailing lists. NextMark currently indexes and tracks more than 74,000 mailing lists from 1,200+ sources. Its solutions have been proven through more than 4,000,000 mailing list searches and 75,000 direct marketing campaigns for thousands of catalog merchants, retailers, fundraisers, politicians, banks, telcos, entertainers, broadcasters, publishers, and other organizations that reach their market directly. NextMark is a privately held corporation based in Hanover, New Hampshire USA and on the web at www.NextMark.com.
About Vayan Marketing Group, LLC
Vayan Marketing Group, LLC which began as a business in 2000, is a rapidly growing provider of marketing services. Vayan's range of services includes online lead generation, email marketing, offline marketing, list management, affiliate marketing, hosting, and creative design services. The Company is active across multiple online channels, as well as serving the offline channel with its provision of data list rental, list management and data enhancement for direct mail and telemarketing purposes. The Company's customers range from individual buyers of online leads to multinational corporations. Please visit www.vayan.com for more information.
Contact:
Ken Zeszutko
Zeszutko Corp. on behalf of Vayan Marketing Group
321-637-7080
zeszutko@bellsouth.net
|
|
|
